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4 Swimsuit Shopping Mistakes to Avoid for the Perfect Fit

The swimsuit is summer's must-have, like avocado on toast. But finding one that flatters your figure, feels comfortable, and looks stylish can be challenging. Drawing from expert advice, Well + Good consulted Mali Sananikone Gaw, designer and co-founder of Via Eden swimwear, to highlight common pitfalls that lead to buyer's remorse.

1/ Shopping alone

It's tempting to shop solo for convenience, skipping the hassle of involving a friend. However, this often means sticking to familiar styles without an objective view. Enlist a friend like Julie to join you—have her pick styles for you to try on, snap photos, and provide honest feedback. You'll see exactly how the swimsuit looks from every angle.

2/ Relying on the label size

Sizes vary widely across brands, especially in swimwear. Don't hesitate to try a size up if your usual one feels snug—no one will know under your cover-up. A too-tight swimsuit is never flattering or comfortable.

3/ Trying to hide your buttocks at all costs

Exposing more skin might feel daunting, but according to Mali Sananikone Gaw, a slightly cheeky cut (not a thong) is far more flattering than full-coverage styles. If you're hesitant, opt for a solid-color bottom or one with a waistband detail that visually slims the hips.

4/ Forgetting support

In pursuit of trends—like the resurgent one-piece—we often overlook bust support. Test for security, comfort, and mobility; you wouldn't skip a bra, so ensure your swimsuit holds up for beach volleyball or active play.

Happy shopping—your ideal swimsuit awaits!