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Lush is mobilizing for people in precarious situations

Lush is a brand with heart, here is the proof:on November 4 and 5, 2016, it is committed to donating 100% of online sales of its Charity Pot product to the association Entraides Citoyennes, to participate in the purchase warm clothes, shoes and duvets to help people who need it for this winter. The name of the initiative? Charity Pot Party ("the charity pot party" in VF). And for the first time, it takes place on the Lush website.

A generous product

But then, what is this Charity Pot? It is a nourishing cream for the body and hands, formulated with ingredients from responsible purchases (mostly organic and/or from fair trade). The formula is rich (cocoa butter + shea butter + glycerin + olive, moringa, jojoba oils), with a delicious chocolate scent. But Charity Pot is above all a generous product, since its profits are systematically donated to associations that help animals, preserve nature or defend the rights of the most vulnerable people. In 2015, the brand donated more than 5.7 million euros to 926 associations around the world. Hats off!

Clearly, today and tomorrow, we don't hesitate, we do a good deed while redoing our stock of body cream! Charity Pot costs €5 for 45g and €19.95 for the 240g XL version.