Is the nasolabial fold causing you concern? As skincare experts with years of experience helping clients combat signs of aging, we've seen how simple habits, targeted active ingredients, and makeup techniques can prevent and reduce this wrinkle. Let's explore proven solutions for smoother, firmer skin.
The nasolabial fold is a wrinkle many women notice around age 30, influenced by skin type, genetics, and lifestyle. Also called the nasolabial groove, it's a symmetrical vertical line running from the sides of the nose to the corners of the mouth.
This fold stands out because, like other perioral wrinkles, it can harden facial features, making it a top beauty concern for countless women.
The nasolabial fold exists from birth but deepens with age. During the skin aging process, collagen and elastin production declines, weakening the skin's structure. Cheek fat then sags, pressing against the upper lip and forming a skin bulge that deepens the fold.
Age isn't the only culprit—repetitive expressions like smiling also etch the nasolabial fold, earning it the nickname "smile wrinkle." Dehydration exacerbates it by preventing plumpness, while prolonged UV exposure triggers oxidative stress, accelerating wrinkles.
Prevention starts with hydration. Drink plenty of water to nourish skin from within. Topically, apply a serum + moisturizer duo morning and evening, featuring hyaluronic acid. This naturally occurring molecule plumps skin but diminishes over time—replenish it for lasting firmness.
Revitalize fibroblasts to ramp up collagen and elastin. Vitamin C (at least 5% concentration) delivers powerful pro-collagen effects. Consider a vitamin A (retinol) regimen for cellular regeneration. Find these in foods like liver, carrots, parsley, butter, and tomatoes.
Before considering injectables, try facial gymnastics—a gentle, long-term way to reshape and smooth expression lines. Practice this daily routine for results:
1. Place thumbs under your chin and index fingers over the nasolabial folds. Press lightly to anchor the area.
2. Push your mouth forward as far as possible. Repeat several times.
Makeup can create an instant lifting effect. Start with a smoothing primer to fill fine lines. Our top pick: Pure Pulp Neo, with its texturizing power that instantly plumps, smooths, and refines features—for a beauty boost with or without full makeup.
Use a corrector with light-reflecting particles, one shade lighter than your skin. Dab into the fold and blend for plumper-looking skin. For mature skin, opt for fluid, nourishing textures over powdery ones to avoid settling into creases and achieve a fresh, second-skin finish.