Recognizing the proven health benefits of natural ingredients, organic products have surged across industries like food and cosmetics. Savvy consumers prioritize 'clean,' natural formulations for superior well-being. France ranks as Europe's second-largest organic cosmetics market, with €757 million in 2018 turnover. Though not yet outselling conventional products domestically, traditional cosmetics sales are declining sharply.
With 5% annual growth, the sector is forecast to hit €5 billion by 2023. Spotlighting 2020's standout organic cosmetics.
Organic cosmetics appeal to a widening audience, especially French women. A 2018 IFOP survey found 58% of French women had bought organic cosmetics—double the rate from a decade prior. Once favored by urban executives and sustainability advocates, these products have gone mainstream amid concerns over parabens and endocrine disruptors' health risks.
This growth has broadened the market, spurring conventional brands to launch organic lines.
2020 organic beauty focuses on natural, clean, eco-conscious formulas. Seek certified specialists like Patyka for genuine, cruelty-free, fully organic options. Essential vanity staples for radiant, natural beauty:
A staple for makeup users, it banishes residues and deeply cleanses. Swap synthetics for vegetable oil or oil blends—they melt away makeup while hydrating and calming skin.
Glowy skin, mastered by Korean and Japanese routines, shines with quality serums. Choose those with vegetable hyaluronic acid and antioxidants to combat pollution, renew cells, and ease stress effects like blackheads, lines, and dark circles.
Eco-essential for natural, zero-waste haircare. Plant foaming agents, oils, or clays cleanse deeply without stripping. Packaging-free, its solid form lasts longer than liquid—equivalent to three bottles. Saves money, protects the planet, and nurtures hair.
Gently hydrate with aloe vera gel or vegetable butters (shea, mango, avocado). Plants deliver vital moisture; aloe also heals sensitive skin.
Embodying zero-waste and slow cosmetics, these bars outlast sprays threefold. Natural blends of vegetable butters, clays, baking soda, vitamin E, and zinc oxide neutralize odor respectfully—letting skin sweat naturally.
Pricier yet popular, organic cosmetics face heightened scrutiny. Buyers seek cruelty-free, vegan/gluten-free, minimally packaged, recyclable products sans parabens, sulfates, silicones, or SLS.
These align with global pushes for ecology, waste reduction, and sustainability.
