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Jennifer Lopez launches JLo Beauty

Jennifer Lopez introduces JLo Beauty, a luxurious skincare collection infused with the expertise and experience of the iconic, timeless beauty. Superstar Jennifer Lopez is renowned for her limitless talent, versatile career, relentless work ethic, limitless approach to life and an indestructible beauty that only gets better with age. Unsurprisingly, the number one question she is asked is her secret to flawless, timeless, glowing skin – the “JLo Glow” that has become a hallmark.

Like Jennifer herself, JLo Beauty is a force:potent ingredients in rare combinations that deliver uncompromising results for a trailblazing authority in timelessness. Committed from the outset to create luxurious formulas that work as hard as she does, Jennifer has carefully curated this groundbreaking, premium skincare collection. The collection she has been looking for for decades.

Jennifer Lopez launches JLo Beauty

It all stems from Jennifer's ancient beauty philosophy based on The Five S's:sleep, sunscreen, serum, supplements, and sano. Inspired by the Spanish expression vivir sano, Jennifer has always been committed to living a healthy life. While Jennifer can't bottle sleep or sano, her approach to life has spawned an edited array of multitasking formulas that make self-care easier — and a sensory experience that serves as a daily reminder that beauty is an inside job.

JLo Beauty
“I want people to know that this is very meaningful to me, that it is personal. Now I want to share what I've learned with people all over the world. You want to know how I got my skin, what I look like? This is how. This is how I live my life and it is quite simple.” – Jennifer Lopez, Founder, JLo Beauty

For her hero ingredient, Jennifer was inspired by an old family secret – olive oil – but challenged her formulators to create something new, innovative and groundbreaking. Enter the patented JLo Beauty Olive Complex:a 4-part olive blend of squalane, fermented oil, extra virgin oil and leaf extract that provides antioxidant protection, and is clinically shown to provide all-day moisture and shine.

Jennifer Lopez launches JLo Beauty

The eight-piece collection, conceived by Jennifer based on science, reflects two years of product development and more than 100 reformulations – until the result was finally worthy of its name. JLo Beauty, starring Jennifer's favorite shine serum and miracle cream, improves the look and feel of the skin, revealing timeless beauty and limitless glow.

The JLo Beauty collection is unfortunately not yet available in the Netherlands. Prices range from $18 to $79,