When skin turns extremely dry, dead cells build up quickly. For hydration and repair treatments to work effectively, remove them first to clear the path.
Opt for gentle exfoliation 1-2 times weekly: apply a generous amount of product and massage in small circles. Avoid rubbing or pressing, as it can further irritate the skin.
Our expert pick: Yves Rocher AOC de Provence Olive Oil Body Scrub – €12.30.
Skip harsh soaps or heavily scented washes (often alcohol-laden). Choose pH-neutral shower gels to cleanse without stripping moisture. For damaged or atopic skin, select oil-based cleansers that hydrate while forming a protective barrier – ideal for hard water areas.
Our expert pick: Eucerin pH5 Shower Oil – €18 at pharmacies.
Follow up with a richly nourishing milk or balm. At night, a thicker formula that absorbs slowly is fine. In the morning, pick a lighter lotion with a protective veil – a lightweight film that locks in moisture and shields against environmental stressors.
Our expert pick: Avène XeraCalm A.D. Lipid-Replenishing Balm – €13.99 at Easyparapharmacie.
Certain fabrics irritate more than others. During flare-ups, prioritize cotton underwear and avoid synthetics entirely. Steer clear of wool against the skin and opt out of tight jeans. Embrace soft layers like sweater dresses over shirts and gentle tights.
