Cold weather disrupts blood circulation, as the body prioritizes vital organs like the heart and brain. Skin receives less blood flow, leading to redness—exacerbated by sudden shifts from cold to warm environments. Friction from scarves or coats further irritates, especially on dehydrated skin.
Minimize water exposure: opt for no-rinse cleansers like micellar water or cleansing milk. During the day, use soothing treatments with allantoin, arnica, or aloe vera in serums or creams. At night, apply thick layers of rich cold-cream or cocooning products. For outdoor days, leave a soothing mask on for 10 minutes before your daytime care.
Expert insight from Marie-Hélène Lair, Director of Scientific Communication at Clarins.
