Step 1: Skip heavy, over-nourishing products that weigh down hair shafts and cause limpness from the roots. Choose volumizing shampoo and conditioner duos or masks designed to plump the hair fiber. Rinse shampoo thoroughly for three full minutes to avoid residue that flattens volume before it builds.
Step 2: For styling, keep it effortless—overworking hair turns it pancake-flat. Gently towel-dry, then apply a small amount of thickening lotion. Lift sections with your hands and direct heat to the roots.
Expert insight: True volume isn't about a bulky look; it's lightweight, movable hair. Pro tip: Once a week, use a scalp scrub from Carita, Kérastase, or Wella to cleanse and lift roots.