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Louis Vuitton's Enchanting Vintage Stop-Motion Ad Features Dolls in New Shoe Collection

Louis Vuitton unveils its latest shoe collection through a captivating vintage-style stop-motion video starring miniature dolls. Louis Vuitton s Enchanting Vintage Stop-Motion Ad Features Dolls in New Shoe Collection

The new Louis Vuitton shoes fit these dolls perfectly. Fabrizio Viti, the creative director behind the collection and a devoted doll collector, played a key role in this project. He lent his personal collection of nearly 500 dolls—each dressed in the brand's newest designs—to the agency Les Courtisans, which produced the ad. Titled In the Shoes of Fabrizio Viti, the spot beautifully captures his passion.

This retro stop-motion evokes the post-World War II era when fashion designers created doll parades due to resource shortages. It draws inspiration from the legendary Théâtre de la Mode, where exquisite miniature garments were crafted with remarkable precision in real workshops—no compromises, even for dolls.

Fabrizio Viti often designs exclusive models for his dolls first, then scales them up for human wear, blending whimsy with high fashion expertise.

Watch the full video below:

https://www.gentside.com/louis-vuitton/louis-vuitton-realise-un-stop-motion-retro-pour-sa-nouvelle-collection_art32783.html