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Women Show Strong Loyalty to Their Favorite Handbags, Study Finds

Despite the vast selection of handbags available, women often remain devoted to their go-to styles for years. A Vente-Exclusive study reveals that more than one-third of women buy a new bag once a year or less. Handbags lead in popularity at 36%, followed closely by shoulder bags at 32%, while clutches trail far behind at just 4%.

With countless brands offering distinctive designs, Longchamp tops the 'Fashion' category at 37%, with Marc Jacobs a strong second at 23%. Price is a key factor too—59% of women limit spending to €50-€150, sidelining bags over €300 for most shoppers.