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Neon Revival: 'So 2008' No More – Why Stars Are Embracing This Bold Fashion Comeback

Neon peaked in the late 2000s amid the tecktonik craze, with teens in flashy outfits grooving to electro beats—a trend many prefer to forget. The Pussycat Dolls fueled it, strutting in pink, yellow, and orange accessories during When I Grow Up. We assumed neon was gone for good, but it was just hibernating. Now, a decade later, it's bursting back: celebrities are opting for these electric shades that light up daytime looks like evening glamour.

From Blake Lively to Kim Kardashian

Sarah Paulson dazzled in a long, ruffled yellow dress at the Ocean’s 8 premiere last June. Blake Lively rocked a neon green men's ensemble promoting A Simple Favor, joined by influencer Chiara Ferragni. Kim Kardashian dove in with pink, yellow (paired with a matching car, of course), and green—even in her hair! Neon flatters sun-kissed skin best, ideal for post-vacation vibes. Autumn might dim the glow, though. Judge these Hollywood looks yourself: ready to try?