Ever wondered about the masterminds crafting the bold hairstyles and vibrant colors featured in top salons and magazines? As a seasoned beauty editor, I had the privilege of interviewing Tyler Johnston during a model prep session using Schwarzkopf Professional's Igora salon coloring line.
Industry Powerhouse
The models' stunning looks debuted that evening at the British Hairdressing Awards gala. Johnston designs the Essential Looks for Schwarzkopf Professional annually, styles hair for fashion week runways, and creates editorial covers and shoots worldwide. On the left, admire one of the winning hairstyles.
Global Icon
This jet-setting stylist has outgrown routine salon cuts. 'I cherish the freedom now,' he shares, pausing with a glass of water mid-coloring. A major name in hairdressing, he's best known to the public for David Beckham's 2001 Mohican and subsequent signature styles.
Trend-Defying Inspiration
'My ideas come from real-life experiences and surroundings. I evolve naturally with them, ignoring trends consciously—though fashion weeks immerse me deeply. I want my work to provoke reactions, even if not universally loved.'
Mentoring the Next Generation
Johnston's mission: 'Inspiring youth and passing on knowledge is rewarding. Vidal Sassoon gave me my break; now I share it. Mastery demands rigorous training and studying masters.'
2014 Hair Trends Forecast
Looking ahead: 'Men's grooming and haircare will boom. Essential Looks 2014 features a dedicated men's section.' On Dutch hairdressers: 'They're elite in Europe—skilled, creative, and receptive. Great stylists elevate their clients.'
Key Facts
• The Coiffure Award judges hair fashion photography holistically: cut, makeup, styling, and photography. Dutch hairdressers submit entries for jury evaluation.
• Essential Looks, co-created by Johnston biannually, adapts New York, London, Milan, and Paris catwalk trends into salon-ready styles. Winter's Color Burst Collection spotlights hues with cuts like '40s Retro, Construct, Punkettes, and Suitgirls.
• Netherlands' Coiffure Award mirrors England's British Hairdressing Awards (16 categories vs. Netherlands' major May 12-13 RAI event).
• Agnes Westerman claimed 2013's top Hairdresser of the Year at Coiffure Awards.
• Next Coiffure Award: May 11, 2014.
Don't miss the highlights from the British Hairdressing Awards 2013.
