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L'Oréal Professionnel Welcomes Hailey Baldwin and Taylor Hill as New Muses

L'Oréal Professionnel's muses all share one key trait: breathtaking beauty and enviable hair. Building on the legacy of icons like Eva Green, Alessandra Ambrosio, and Kirsten Dunst, the brand has announced two exciting new additions—top models Hailey Baldwin and Taylor Hill—for its 2017 campaigns.

20 Years Old and Already Stars

While their names might not be household yet, their faces are familiar from runways and feeds worldwide. At just 20 years old, these models command massive social followings: Hailey has 9 million Instagram followers, and Taylor is nearing 7 million.
Hailey Baldwin, girlfriend of Kim Kardashian and niece of Kim Basinger and Alec Baldwin, turns heads with her hair experiments—from gray at Coachella to pink shades, then back to signature blonde.
Taylor Hill, a Victoria's Secret Angel for years, has also shone for H&M and Forever 21. For both, flawless hair is a cornerstone of their allure.

We're excited to see these rising stars in L'Oréal Professionnel's upcoming campaigns!