With 20 years in the cosmetics industry, including a decade at a major group, Aline Foulet noticed a disconnect: products marketed as 'natural' often relied on synthetic ingredients. Back then, the clean beauty market was nascent, but organic certifications promised skincare that truly respected skin and the environment.
Today, fueled by consumer awareness, beauty apps, and demands for transparency, green beauty dominates—a far cry from 2010.
These insights inspired Aline to launch a certified organic skincare brand. Akane products are free from additives, parabens, PEGs, and silicones, with only natural fragrances. No compromises on controversial ingredients.
"We're proud to have pioneered natural beauty early on, shifting consumer habits for the better," Aline shares.
Aline sought simple, ingredient-focused skincare. Apples, celebrated for centuries for health benefits, are universal, resilient, and antioxidant-rich—ideal for skin.
During a Japan trip, she discovered the Akane apple variety, richest in polyphenols.
Good to know: Polyphenols are potent antioxidants!
After two years of R&D with the Oléos lab, they developed an exclusive oleoactive via plant extraction.
Akane harnessed every part of the apple—flesh, skin, and leaves—blending actives with nourishing, regenerative rosehip oil. This powerhouse antioxidant, seven times stronger than vitamin E, stars in all products. Discover Akane's organic cosmetics at the NUOO online store.
"Akane is a family endeavor—my partner Jean-Philippe and I, plus our daughters (12 and 9). Formulas are crafted in Paris and produced in France. Apples come from Corrèze orchards in Reygades. We partner with longstanding locals: labs in Hérault, packaging suppliers, and Grasse perfumers. It's a human-scale team fully dedicated to our vision."
A Japan trip sparked the Akane apple discovery and admiration for their holistic beauty approach—nurturing body, mind, diet, sleep, exercise, and skincare. Opt for organic ingredients, free from endocrine disruptors. Emulate Asian glow through mindful care for skin and planet.
"I champion natural, active cosmetics for all ages and skin types—respectful of skin, environment, and animals. Healthy skin needs no camouflage; it's about embracing your natural radiance."
Going makeup-free lets skin breathe, countering damage from makeup and pollution (especially poor removal). Follow Japanese rituals: oil cleanse, konjac sponge with organic facial cleanser, and soothing floral water. Pure holistic bliss.
"NUOO's philosophy aligns perfectly with ours. Subscribers love our organic range: luxurious textures, captivating natural scents, and active-packed formulas for softer, healthier skin daily."
